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Story Posted: 2012-10-05
Food Network Host Dresses Up Salads
Source: CanolaInfo, Category:
Media Coverage
CanolaInfo’s third quarter “Get Dressed for Summer” media campaign was hot this summer. It focused on homemade salad dressings, including six salad and dressing recipes developed by Robin Miller, host of Food Network’s “Quick Fix Meals.” Highlights included a story in the Chicago Sun-Times, which showcased two recipes from the collection, and a U.S. radio media tour, featuring interviews with three national stations and Voice of America, which has 90 million listeners worldwide. In total, the campaign generated over 286 million consumer impressions through media coverage.
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